Over recent years, we have learned that the motorcycle community is a wonderful place. The riders, the brands, the photography, the products and the shared ethos make it a market place we are proud to belong to.
This year, an integral part of our plan is to grow our collaborations and partnerships. We get the most joy and satisfaction from the interaction we have in the motorcycle community and selfishly, we want more. More conversations, more joint projects and more products created in a truly collaborative way, to benefit our customers and those of our associates.
Our first collaboration is a transatlantic one - it will go live in July 2021 and we can't wait to share it with you - we are pretty sure it will be the beginning of a long standing partnership with this excellent brand.